Madden 2010 Cover Athlete May Be Determined Via Auction

by pastapadre
Posted October 27th, 2008 at 9:53 pm

Earlier today Peter Moore stated to Bloomberg that the cover of next year’s Madden may go to the highest bidder. The proceeds would then be donated to the United Way Foundation. The decision on whether this will happen has not yet been made but the possibility is being discussed.

There’s no question that many players would pay for the opportunity to be on the cover. Up until now the athlete has been determined by previous season performance, or in the case of Brett Favre the entirety of his career. After that discussions would proceed if the player was interested. The money paid to the athlete has always been relatively minimal, somewhere between $100,000-200,000. While LaDainian Tomlinson has turned down the cover because he wanted to be compensated more, most players jump at the chance without much regard to pay and consider it an honor.

I think this is a pretty cool idea especially with the money going to charity. It would be fun to find out who was bidding and who came out on top. No one is going to make a choice one way or the other on buying Madden based solely on the cover athlete, and EA can still go to some of the top players for marketing the game.

Do you think it would be a good idea to auction off the cover with the proceeds going to United Way? If so who would you hope would make a push to be the highest bidder?

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Mark

why don’t they just put the letters ESPN on the cover; at least they’ll be utilizing all that money that went into aquiring the ESPN license…..obvioulsy they don’t use it for anything else……
Mark

why don’t they just put the letters ESPN on the cover; at least they’ll be utilizing all that money that went into aquiring the ESPN license…..obvioulsy they don’t use it for anything else……
KRIS

uh…let me think…who thinks alot of himself and would do anything just to have millions of people see him….maybe…..T.O.!!!!!
really who doesnt think that deuchbag will put up as much money as possible. if that happens tho i will not be purchasing madden at all lol
KRIS

uh…let me think…who thinks alot of himself and would do anything just to have millions of people see him….maybe…..T.O.!!!!!
really who doesnt think that deuchbag will put up as much money as possible. if that happens tho i will not be purchasing madden at all lol
BiggieFatz

[quote comment="43377"]uh…let me think…who thinks alot of himself and would do anything just to have millions of people see him….maybe…..T.O.!!!!!
really who doesnt think that deuchbag will put up as much money as possible. if that happens tho i will not be purchasing madden at all lol[/quote]

guarateed he wouldn’t put up 1 nickle.
BiggieFatz

[quote comment="43377"]uh…let me think…who thinks alot of himself and would do anything just to have millions of people see him….maybe…..T.O.!!!!!
really who doesnt think that deuchbag will put up as much money as possible. if that happens tho i will not be purchasing madden at all lol[/quote]

guarateed he wouldn’t put up 1 nickle.
Josh

Wow! EA donating to charity? There must be a blue moon! Now if we could only get them to put more money into their game development then we could be on to something! Lol
Josh

Wow! EA donating to charity? There must be a blue moon! Now if we could only get them to put more money into their game development then we could be on to something! Lol
Josh

I don’t think that many players will bid on this due to the so called “Madden Curse”.
Josh

I don’t think that many players will bid on this due to the so called “Madden Curse”.
Josh

I bet Chad Johnson will win because he loves Madden & he’s cocky as hell.
Josh

I bet Chad Johnson will win because he loves Madden & he’s cocky as hell.
pat

the curse lives this year because favre hasnt done anything in the past three games
pat

the curse lives this year because favre hasnt done anything in the past three games
Mike

WOW!! That should be interesting to see who is willing to have there face on MADDEN 2010. I guess I should consider myself but I don’t make that kind of money. Semi-Pro doesn’t pay…
Mike

WOW!! That should be interesting to see who is willing to have there face on MADDEN 2010. I guess I should consider myself but I don’t make that kind of money. Semi-Pro doesn’t pay…
Eric

[quote comment="43385"]the curse lives this year because favre hasnt done anything in the past three games[/quote]
and the offseason drama has to count as the curse right. and what about vince young is that willing enough to call curse. and who would have thought Cullpepper (madden 2002 i think) would be on the Lions
Eric

[quote comment="43385"]the curse lives this year because favre hasnt done anything in the past three games[/quote]
and the offseason drama has to count as the curse right. and what about vince young is that willing enough to call curse. and who would have thought Cullpepper (madden 2002 i think) would be on the Lions
antonio

Just watch, a 2nd string kicker wins the auction. Now in all seriousness, this sucks because most likely Chad Johnson will win it and he is one of the worst WR in the NFL this year. They should give it to a newer star, like AP, Rivers, Trent Edwards, Big Ben, Eli…..
http://ninrads antonio

Just watch, a 2nd string kicker wins the auction. Now in all seriousness, this sucks because most likely Chad Johnson will win it and he is one of the worst WR in the NFL this year. They should give it to a newer star, like AP, Rivers, Trent Edwards, Big Ben, Eli…..
Chuck

i think its the best idea ever now when teams re-sign next year they will put in a part where you have to put money toward the ea auction

Nnamdi Asomugha 2010 madden cover?
Chuck

i think its the best idea ever now when teams re-sign next year they will put in a part where you have to put money toward the ea auction

Nnamdi Asomugha 2010 madden cover?
http://youtube.com/lorenzocastillo7 LorenzoAC7

You know Chad Ocho Cinco will try to get on the cover one way or another.
http://youtube.com/lorenzocastillo7 LorenzoAC7

You know Chad Ocho Cinco will try to get on the cover one way or another.
MeanOnSunday

The problem with this is that the cover athlete has to agree to do quite a few promotional activities. e.g. sitting through 8 hours of one 15 min interview after another, repeating the companies talking points, answering the same questions over and over. Why would anyone pay for this aggravation?
MeanOnSunday

The problem with this is that the cover athlete has to agree to do quite a few promotional activities. e.g. sitting through 8 hours of one 15 min interview after another, repeating the companies talking points, answering the same questions over and over. Why would anyone pay for this aggravation?
MG

Basically an athlete is going to pay to get injured and ruin his career
MG

Basically an athlete is going to pay to get injured and ruin his career
Pasquale

this idea is tight.. i hope AD wins :]]
Pasquale

this idea is tight.. i hope AD wins :]]
Pasquale

well i mean pays the most :]
and the ethan albright thing is sooo funny
hwn

I would rather have them auction off the NFL license, instead. If you’re not doing a good job recreating the sport you’re going to portray in the virtual world, then give it up.
Pasquale

well i mean pays the most :]
and the ethan albright thing is sooo funny
hwn

I would rather have them auction off the NFL license, instead. If you’re not doing a good job recreating the sport you’re going to portray in the virtual world, then give it up.
pastapadre

[quote comment="43395"]The problem with this is that the cover athlete has to agree to do quite a few promotional activities. e.g. sitting through 8 hours of one 15 min interview after another, repeating the companies talking points, answering the same questions over and over. Why would anyone pay for this aggravation?[/quote]

I bet a lot of players would like that attention. Whether it be guys like Chad Johnson or those who feel underappreciated and would just love to have the spotlight on them for once. There are some great players, lets say an Andre Johnson for example, who deserve the recognition but don’t really get it.
pastapadre

[quote comment="43395"]The problem with this is that the cover athlete has to agree to do quite a few promotional activities. e.g. sitting through 8 hours of one 15 min interview after another, repeating the companies talking points, answering the same questions over and over. Why would anyone pay for this aggravation?[/quote]

I bet a lot of players would like that attention. Whether it be guys like Chad Johnson or those who feel underappreciated and would just love to have the spotlight on them for once. There are some great players, lets say an Andre Johnson for example, who deserve the recognition but don’t really get it.
Rudi aka ochocinco

i hope some punter wins the auction
Rudi aka ochocinco

i hope some punter wins the auction
rondoman

It’s just a way for EA to cut costs all wrapped up in a “charity” package.

Instead of EA paying an athlete to be on the cover, the athlete basically donates the money to charity.

Therefore, EA pays NOTHING for the cover athlete and saves money.

Don’t think for a second this is about EA being all kind and generous. They make out just as good.
rondoman

It’s just a way for EA to cut costs all wrapped up in a “charity” package.

Instead of EA paying an athlete to be on the cover, the athlete basically donates the money to charity.

Therefore, EA pays NOTHING for the cover athlete and saves money.

Don’t think for a second this is about EA being all kind and generous. They make out just as good.
http://billingsgazette.net/h/blogs/catgriz Phil

Love to see a kicker or long snapper of course. But they likely won’t make enough to win it. I can see Ocho do it. I’d love to see Clinton Portis go for it.
http://billingsgazette.net/h/blogs/catgriz Phil

Love to see a kicker or long snapper of course. But they likely won’t make enough to win it. I can see Ocho do it. I’d love to see Clinton Portis go for it.
nick

dude jerry jones will pay to be on it immagine him on it hes got the cake
nick

dude jerry jones will pay to be on it immagine him on it hes got the cake
Skihawks

I still say let me get on the cover. I am sure I can get some corporate sponsors to help put up the dough….
Josh

[quote comment="43404"]It’s just a way for EA to cut costs all wrapped up in a “charity” package.

Instead of EA paying an athlete to be on the cover, the athlete basically donates the money to charity.

Therefore, EA pays NOTHING for the cover athlete and saves money.

Don’t think for a second this is about EA being all kind and generous. They make out just as good.[/quote]

You’re right. I didn’t even think of it that way. Man EA is slick. They sure know how to twist things. Kind of like when they add features that we had 10 years ago & call them new. Those sneaky b*stards!
Skihawks

I still say let me get on the cover. I am sure I can get some corporate sponsors to help put up the dough….
Josh

[quote comment="43404"]It’s just a way for EA to cut costs all wrapped up in a “charity” package.

Instead of EA paying an athlete to be on the cover, the athlete basically donates the money to charity.

Therefore, EA pays NOTHING for the cover athlete and saves money.

Don’t think for a second this is about EA being all kind and generous. They make out just as good.[/quote]

You’re right. I didn’t even think of it that way. Man EA is slick. They sure know how to twist things. Kind of like when they add features that we had 10 years ago & call them new. Those sneaky b*stards!
EAsucker

Ok EA says it will be donated, but how much of it ?
40%?
I know ea, There not talking about 100%

tim

maybe they should put madden himself on the cover again. maybe he'll break his neck and we wont have to listen to his dumb@$$ every monday night. and that jack@$$ frank caliendo will stop makin stupid commercials.

EAsucker

Ok EA says it will be donated, but how much of it ?
40%?
I know ea, There not talking about 100%

tim

maybe they should put madden himself on the cover again. maybe he'll break his neck and we wont have to listen to his dumb@$$ every monday night. and that jack@$$ frank caliendo will stop makin stupid commercials.