MLB 2K10 Fixes Advertising Altered Stadiums

by
Posted January 15th, 2010 at 6:02 pm

Last year a controversy arose when MLB 2K9 attempted to extend the space for advertising by altering some wall dimensions and adding signs that didn’t exist in the stadiums. The two most egregious examples were the left field wall in Nationals Park which became a mini-“Green Monster” in order to accommodate one large ad and Wrigley Field which had a non-existent billboard erected in center field. While more of a just a nuisance there was also some discontent over the sheer number of ads being placed such as those for Pepsi in Tropicana Field.

2K avoided direct comment on the issue at the time and actually brushed off complaints as though it was no big deal. Acts such as these disrespected the fans and the sport it was supposed to be recreating. Ultimately that foreshadowed the lack of care that was put into the entire product.

In a release today regarding the visuals of MLB 2K10 there were some new screenshots posted and in what certainly isn’t a coincidence among those included were Nationals Park and Wrigley Field back-to-back. The left field wall in Nationals Park has been fixed and the billboard removed from Wrigley. This is a good first step to establishing some credibility as there was no excuse for the actions taken last year.

Continue on for a comparison look between the real stadiums, MLB 2K9, and MLB 2K10.

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  • 2KFanboyIGuess

    I just LOL @ how people bashed MLB 2K9 for the advertisements in the background of the game, yet when Madden 2010 dropped and had Snickers, McDonald's and Old Spice popping up everytime you start a new drive…no one cared.

    • Sportsgamer

      Its funny how EA always gets a pass yet they make 2K walk on a tight rope. They like to talk about how MLB2K9 was so fucked up, but Madden10 was just as messed up when you break it down. Oh well.

      • fucking Bobs ass

        thats because everyone traded that piece of shit in, Madden is falling into 2k territory

    • Statman

      To me the issue isn't advertisements, as advertisements helps pay for the game. To me the issues is that the game has only gone up in price. They sell the game at a premium price, pump all of these advertisements into the game and then charge you for extras. A typical game produces profit off of the back 5-10% of each game sold. If you can extend the life it could increase to 15-25%. Now that's just with a game without any advertisements or additional charges. The sponsors probably cover 10-15% which could pay for the marketing (7%), market development fund (5%), manufacturing & packaging costs (5%), licensing (5%), & publisher profit. While the extra charges for features could add another 5-10%. In turn leaving an easy 20-35% profit off of a "typical game". As we all know Madden is a not a typical game and therefore will have even higher profits. More than likely in the 30-50% range. So the question is why are they charging a premium in this economy? Why are they driving up the cost and contributing to inflation? Sponsors pay for the production of a product much the same way that stockholder pay to support a company. You don't jack the prices up then keep the money from sponsors as profit.

      • xX L Boogie Xx

        If your EA you do

    • xX L Boogie Xx

      There was an article just this last week calling out the pop up ads in Madden. And to say no one cares is not the truth. Everyone hates those pop ups, But changing the dimensions of a ball park in baseball and having a pop ad in madden are two different things. Imagine if EA had the end zone walls at Lambea field raised 5 feet to put an add for chevrolet, that would bring out alot of pissed off people. do some digging before you start using the 2k fanboy thing you dudes get annoying.

      • SDwinder

        Even more so in Baseball, because the OF walls are actually part of the playing field, thus effecting the outcome.

    • mark

      hey retard. the advertisements in Madden dont just sit there on your screen the whole time ur playing, and 2k is a sell out, they just toned it down a bit this year.

  • 2KFanboyIGuess

    I just LOL @ how people bashed MLB 2K9 for the advertisements in the background of the game, yet when Madden 2010 dropped and had Snickers, McDonald's and Old Spice popping up everytime you start a new drive…no one cared.

  • BCW

    This was one of many reasons I passed on last years game. Hopefully they fix a lot more of the issues so I can buy it and enjoy it this year.

  • BCW

    This was one of many reasons I passed on last years game. Hopefully they fix a lot more of the issues so I can buy it and enjoy it this year.

  • friggadier

    are people really serious? ppl think 2K is better than the Show? LOL

    • James

      There are just some 360 owners that are ignorant and think that (they don't know any better), coincedentally some of them visit this site.

    • Wookie48

      No there is no doubt that at this point in time, the show is way better in terms of being a realistic baseball game. The SHOW's downfall in my opinion is its refusal to inovate anything in terms of gameplay, collison detection, player models, and some of the god aweful swing animation and pitching animations. I wonder, and its just a wonder people, would the show runa s beautiful and be as good as it is IF they added and changed the above? Maybe thats the reason we get a repackaged game with updated rosters and such. Great game no doubt, but its starting to get lazy.

      • fucking Bobs ass

        you write the same shit everywhere? 2k tard

      • fucking Bobs ass

        the game play is top notch, why would you screw with that. Collision detection is something you just don't throw in willy nilly (unless your 2k), and the player models are a huge project, probably take more than 1 gaming cycle to get them in ( unless your 2k). The show will always be ahead of 2k, and until all you 2k fanboy retards get your head out of your asses and stop accepting this piece of shit baseball game 2k makes, they are gonna keep making crappy games. Quit trying to make excuses for a sub standard game and admit that is blows harded than Bob, which is pretty hard to do.

  • friggadier

    are people really serious? ppl think 2K is better than the Show? LOL

    • James

      There are just some 360 owners that are ignorant and think that (they don't know any better), coincedentally some of them visit this site.

    • Wookie48

      No there is no doubt that at this point in time, the show is way better in terms of being a realistic baseball game. The SHOW's downfall in my opinion is its refusal to inovate anything in terms of gameplay, collison detection, player models, and some of the god aweful swing animation and pitching animations. I wonder, and its just a wonder people, would the show runa s beautiful and be as good as it is IF they added and changed the above? Maybe thats the reason we get a repackaged game with updated rosters and such. Great game no doubt, but its starting to get lazy.

      • fucking Bobs ass

        you write the same shit everywhere? 2k tard

      • fucking Bobs ass

        the game play is top notch, why would you screw with that. Collision detection is something you just don't throw in willy nilly (unless your 2k), and the player models are a huge project, probably take more than 1 gaming cycle to get them in ( unless your 2k). The show will always be ahead of 2k, and until all you 2k fanboy retards get your head out of your asses and stop accepting this piece of shit baseball game 2k makes, they are gonna keep making crappy games. Quit trying to make excuses for a sub standard game and admit that is blows harded than Bob, which is pretty hard to do.

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  • Alex

    seriosly is this shit sponsored by 2k? 2k10 is going to suck.

    • Jamin

      The game isn't even out. Hold your judgments until the actual game comes out.

  • Alex

    seriosly is this shit sponsored by 2k? 2k10 is going to suck.

    • Jamin

      The game isn't even out. Hold your judgments until the actual game comes out.

  • Pingback: MLB 2K10 Appears to Cut Down Stadium Advertising | GameFan'sBlog

  • kbin007

    MLB 2K series has all the "intricate" details that every other game can only hope to achieve. It's what true "sim" is all about, unlike that "arcadey" other baseball game. "It's the game that the players play" (I know this because it's what the advertisements say). It's… it's… wha…wait, what happened to me there? Damn Bob, you're brainwashing hypnotic comments almost worked on me. Looking at all your posts has been a truly humorous experience for me. It seems to me that you're of the mind set that if you repeat yourself enough saying how great 2K9 was you won't regret wasting your $60, 60 bucks that originally must have been earmarked for your apparent crack problem.

  • kbin007

    MLB 2K series has all the "intricate" details that every other game can only hope to achieve. It's what true "sim" is all about, unlike that "arcadey" other baseball game. "It's the game that the players play" (I know this because it's what the advertisements say). It's… it's… wha…wait, what happened to me there? Damn Bob, you're brainwashing hypnotic comments almost worked on me. Looking at all your posts has been a truly humorous experience for me. It seems to me that you're of the mind set that if you repeat yourself enough saying how great 2K9 was you won't regret wasting your $60, 60 bucks that originally must have been earmarked for your apparent crack problem.

  • Scott

    Why do you have to bust on Bob. I too think The Show is only eye candy and no skill whatsoever. I have both MLB 2k9 and The Show 09. I never play the show anymore it get SO boring. The SHow is WAY WAY WAY over Hyped and you guys all know it. Press button for fast ball basehit right to chase utley(sometimes when the ball is hit so fast to utley to his left or right you don;t even have to move the stick the computer moves him) and use O button to throw to first. WOW that takes alot of skill in The Show and thats why its boring!

    • fucking Bobs ass

      you have never played the show you fucking 2k retard. wow 2k is so fucking innovative, push up on a stick to hit, takes alot of skill i'm sure.

      • Scott

        Yeah after I played it, it sucked so bad that i took a shit on it

    • kbin007

      Because Bob comments on over 50% of the posts stating the exact same thoughts, thus the quotation marks for the words "intricate" and "sim", etc, etc. BTW, I own MLB2K9 and have stated that it's not as bad as everyone makes it out to be, but it is far from perfect and by no means a true "sim".

  • Scott

    Why do you have to bust on Bob. I too think The Show is only eye candy and no skill whatsoever. I have both MLB 2k9 and The Show 09. I never play the show anymore it get SO boring. The SHow is WAY WAY WAY over Hyped and you guys all know it. Press button for fast ball basehit right to chase utley(sometimes when the ball is hit so fast to utley to his left or right you don;t even have to move the stick the computer moves him) and use O button to throw to first. WOW that takes alot of skill in The Show and thats why its boring!

    • fucking Bobs ass

      you have never played the show you fucking 2k retard. wow 2k is so fucking innovative, push up on a stick to hit, takes alot of skill i'm sure.

      • Scott

        Yeah after I played it, it sucked so bad that i took a shit on it

    • kbin007

      Because Bob comments on over 50% of the posts stating the exact same thoughts, thus the quotation marks for the words "intricate" and "sim", etc, etc. BTW, I own MLB2K9 and have stated that it's not as bad as everyone makes it out to be, but it is far from perfect and by no means a true "sim".

  • Scott

    Also how come the batters in The Show never step out of the batters box on every pitch like 2k does. The Show is way over rated people and its not the best baseball game ever. I laugh when I hear that

    • fucking Bobs ass

      oh elvis enough with this shit, you post everywhere with the batters box shit you 2k douchebag

      • fucking Bobs ass

        I know, they pick on one little stupid thing the show apparently does wrong and blow it way out of proportion, they harp about something so small yet seem to overlook 2k's glaring mistakes. 2k's fanfucks strike again.

      • Scott

        Who the hell is elvis? You asshole. Becuase The SHow sucks and I like to press a button with no skill involved

  • Scott

    Also how come the batters in The Show never step out of the batters box on every pitch like 2k does. The Show is way over rated people and its not the best baseball game ever. I laugh when I hear that

    • fucking Bobs ass

      oh elvis enough with this shit, you post everywhere with the batters box shit you 2k douchebag

      • fucking Bobs ass

        I know, they pick on one little stupid thing the show apparently does wrong and blow it way out of proportion, they harp about something so small yet seem to overlook 2k's glaring mistakes. 2k's fanfucks strike again.

      • Scott

        Who the hell is elvis? You asshole. Becuase The SHow sucks and I like to press a button with no skill involved

  • jamie

    Not to mention, they made Citi Field's Right Field Video Screen look like a Gigantic Ad Space!!!!!!!!!!!!!!!!!!

  • jamie

    Not to mention, they made Citi Field's Right Field Video Screen look like a Gigantic Ad Space!!!!!!!!!!!!!!!!!!

  • Came on Bob

    I know, they pick on one little stupid thing the show apparently does wrong and blow it way out of proportion, they harp about something so small yet seem to overlook 2k's glaring mistakes. 2k's fanfucks strike again.

  • Came on Bob

    I know, they pick on one little stupid thing the show apparently does wrong and blow it way out of proportion, they harp about something so small yet seem to overlook 2k's glaring mistakes. 2k's fanfucks strike again.

  • Scott

    The Show sucks so bad after I take a shit I wipe the disk with my ass. I love pressing a button and lettting the computer do everything else. Man do I have alot of skill

  • Scott

    The Show sucks so bad after I take a shit I wipe the disk with my ass. I love pressing a button and lettting the computer do everything else. Man do I have alot of skill

  • Matt

    Has any of you people actually got off your fat asses to play a real baseball game? If you have, then theirs no way possible you would be able to compare the show to 2k. 2k is more realistic to playing a game. Its more for people who know about sports rather then a fat videogame nerd. The pitching is more realistic, the hitting and the defense is almost just like playing a real game. The show is pathetic, its more like playing a role-playing game rather then a sports game. GET OUTSIDE AND GET OFF YOUR ASS, LOSE SOME WEIGHT, GET A TAN AND MAYBE YOU’LL GET A GIRLFRIEND RATHER THEN MARRYING YOUR PS3 AND CHEATING ON IT W/ YOUR 360!!!

  • Matt

    Has any of you people actually got off your fat asses to play a real baseball game? If you have, then theirs no way possible you would be able to compare the show to 2k. 2k is more realistic to playing a game. Its more for people who know about sports rather then a fat videogame nerd. The pitching is more realistic, the hitting and the defense is almost just like playing a real game. The show is pathetic, its more like playing a role-playing game rather then a sports game. GET OUTSIDE AND GET OFF YOUR ASS, LOSE SOME WEIGHT, GET A TAN AND MAYBE YOU’LL GET A GIRLFRIEND RATHER THEN MARRYING YOUR PS3 AND CHEATING ON IT W/ YOUR 360!!!

  • phatnick

    mlb 10 is not a good game 2k has always been better and it will be again. mlb 10 is the same game each year and the only thing good is the be a pro mode gameplay is lame player movements and looks are unrealistic

  • phatnick

    mlb 10 is not a good game 2k has always been better and it will be again. mlb 10 is the same game each year and the only thing good is the be a pro mode gameplay is lame player movements and looks are unrealistic

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